Checkout option: Shop Export

Your visitors can start shopping in your flipbook and checkout in your own site.

Updated this week

By using the Shop Export checkout options, your customers can check out via your own landing page, web-shop or basically any way you want them to!

📖 This guide explains:

How Shop Export works

The Shop Export checkout option sends out the contents of your iPaper basket to your checkout URL in the following manner:

  1. The contents of the iPaper basket in the Flipbook are sent out.

  2. These contents are received by a middle site or a URL that makes sure the checkout site can read the data sent from iPaper. It acts as a translator that allows the starting point (Flipbook) and ending point (your site) to be able to communicate.

  3. The contents are sent to the ending site where the customer will do their checkout.

💡 The second step is necessary for this to be successful, but it will not interfere in the customer's experience, who is sent directly from the Flipbook to the checkout on your site.

How to set up a Shop Export

There are two main steps to setting up a Shop Export. The first one requires developer work on your side, whereas the second is done in your iPaper account.

Developing a middleware site or URL

⚠️ This action is owned by you, the customer, and occurs outside iPaper. Due to its technical nature, we recommend that this step is done by your development team.

The first stage of setting up a Shop Export is ensuring that you have a webshop, or middleware URL, that can receive and handle basket content from iPaper.

Depending on the solution best suited to your use case, we have documentation for 5 different suggestions, below:

Setting up Shop Export in your iPaper account

Now you have a webshop that is able to receive iPaper basket contents, you'll complete the process by creating a Shop Configuration checkout in the iPaper platform:

💡 You can find full instructions on how to set up the basics for your Shop Configuration in our guide below:

Once you have filled in the basic Shop Settings, scroll down to Checkout options, and select Add checkout option.


​From the drop-down menu, select Export. From here, there are 4 fields to complete:

  1. Name of the checkout option: This has no effect on the Shop, it's simply for you to keep track of your different configurations.

  2. Export URL: This is where you want us to send the basket data.

  3. Export window target: Here you decide the behavior—should it open in the same window or a new one?

  4. Checkout button label: What should the Checkout button inside the Flipbook say? You decide!

When you're happy, remember to Save your changes!

Your Shop Export is all set up! 🎉 Now your shoppers can add products to their basket in your Flipbook, and checkout seamlessly from your webshop.

Take your Flipbook from flat PDF to engaging digital shopping experience

Understand how this, and other tactics, can help you attract and inspire shoppers, while also capturing buying intent and converting to a sale, in our Success Framework.

Did this answer your question?