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Create multiple users in iPaper with a single email address with plus addressing
Create multiple users in iPaper with a single email address with plus addressing

Our comprehensive guide on plus addressing and how you can use it to create multiple iPaper user accounts with a single email address.

Updated over a week ago

Depending on how your business is set up, you might only have a single email address set up for incoming emails. Similarly, you might only wish to use a singular email address to log in across multiple iPaper accounts if, for example:

  • Your business has multiple, regional iPaper accounts

  • Your business consists of multiple brands, each with its own iPaper account

  • You maintain a staging or test account, separate to your main iPaper account

Luckily for you, you can create multiple user logins across your different iPaper accounts, using one email address, via plus addressing.

What is plus addressing, and how does it work?

Plus addressing (also sometimes known as sub-addressing), is when an email account supports additional tags in the email address.

A tag is anything that comes prefixed with a ‘+’ symbol after the local part, in an email address. The local part of an email address is everything that comes before the ‘@’. Below, you can see all the parts that make up an email address.

When you use a tag after the local part of your email address, any emails sent to this address will still be delivered to your account. This means you can have countless variations on your email address to give out to different people, sites, or mailing lists.

It also means you can create multiple user logins from a single email address.

Plus addressing vs spoof/temporary emails

Alternative to the plus addressing solution, you can opt for using ‘spoof’ or disposable, temporary emails to create your different user credentials across your iPaper accounts. Spoof emails are essentially emails that do not exist and, while they can be used to create user logins in iPaper, they cannot be verified.

This creates the significant disadvantage of not being able to receive notifications from iPaper, such as information about new features, or Enrichment Automation error messages, should one occur. It also means that iPaper is better equipped to support you when you contact us.

The obvious benefit of plus addressing is that, you are able to verify your email address, and thus receive the full benefits of a verified user login.

Creating multiple user logins across your iPaper accounts

Creating a new user for your iPaper account is super simple. We’ve even created a guide to help you, below.

To use the plus addressing method when creating your new user, simply enter the email address you intend to use along with any tag you wish you use, in the email address field in the ‘Create new user’ pane.

iPaper fully supports user logins with plus addressing, so no more work is required in your iPaper to create multiple logins with this method. However, it is important that you first make sure that your email provider supports plus addressing.

⚠️ Depending on your email provider, plus addressing may be supported, but might require manual activation before you can use this feature.

When you’ve created your new user with your plus address, for example, hello+ipaperlogin@yourcompany.tld, the verification email that iPaper sends will be delivered to hello@yourcompany.tld.

Once you have verified your new user, you’ll be able to log in to iPaper with these credentials as a completely separate user.


Does your email provider support plus addressing? 🤔

While plus addressing capability isn’t universal among email providers, the good news is that most of the biggest email providers do support it. We’ve put together a list of the biggest providers, along with guides on how to set plus addressing up within each ecosystem:

Email provider

Supports plus addressing?


Microsoft Exchange/365/Outlook

Yes 😃

Gmail/Gmail for Business

Yes 😃


Yes 😃

Yahoo Business

No 😢

It’s as simple as that! Of course, if you have any questions about how to use plus addressing, or anything else, reach out to us via the chat below, and we'll be happy to help. ✌️

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